Emil James 'Bounce & Sway' by Ted Clarke
Rob Ulitski - 2nd Apr 2024
Ted Clarke directs an inventive performance promo for up-and-coming rapper Emil James.Â
The video for Bounce & Sway was shot in Brixton and Kentish Town's Map CafĂ©, and features dreamlike performance vignettes, captured from unusual perspectives.Â
Utilising VFX transitions and creative lens choices, the aesthetic is slick yet experimental, and well suited to the yearning track. A great introduction to the artist, with some impressive imagery.
Rob Ulitski - 2nd Apr 2024
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Credits
Production/Creative
- Director
- Ted Clarke
- Producer
- Emil James
- Producer
- Ted Clarke
- Production Company
- L
Camera
- Director of Photography
- Michael Lloyd
Wardrobe
- Stylist
- Omari Francis Jones-lowers
Editorial
- Editor
- Christian Radclyffe
Grading
- Colourist
- Katarzyna Przado
VFX
- Cigarette Rotoscope
- Max Sharman-Coe
Rob Ulitski - 2nd Apr 2024