Get the Promonews daily round up

User Accounts

Get the Promonews daily round up

Jax Jones ft Zoe Wees 'Never Be Lonely' by KC Locke

Rob Ulitski - 21st Feb 2024

KC Locke directs an out-of-this-world promo for Jax Jones featuring Zoe Wees - and Pokémon's Pikachu. 

The video for Never Be Lonely boasts a futuristic blend of performance, visual effects and animation, presented in a tight, glossy package.

People gather in a floating stadium above the Earth to witness a huge Jax Jones show. Then Pikachu is woken by a beam of light and beams up into the stadium to join Jax and Zoe for an epic performance. 

"Teaming up with Jax Jones for our second collaboration was an ambitious endeavour that required meticulous planning from treatment and storyboarding to previs, set design, shooting, and post-production - every second had to be accounted for," explains KC Locke.

"Working with Pokémon was an exceptional experience, as was collaborating with the animation house Nathan Love, who handled integrating Pikachu into our world. Our VFX team at Payperwork, together with our colour house No.8 and our in-house post team led by Jamil Shaukat, ensured a seamless integration of all elements in the editing process.

"I am really proud of the final product and look forward to continuing to create great visuals with our talented teams!"

Featured sponsors

Rob Ulitski - 21st Feb 2024

Tags

  • Animation
  • Director's notes
  • VFX
  • Pokémon
  • collaboration
  • otherworldly
  • Space
  • Art Direction

Popular content

Feedback

Problem with this page? Let us know

Credits

Production/Creative

Director
KC Locke
Producer
Jordi Estapé
Production Company
Swords & Eagles
Executive Producer
KC Locke
Executive Producer
Jenny O'Sullivan
Production Manager
Edwin Brawn
1st AD
Jonathan Sidwell
2nd AD
Charlotte Miller,
PA
Phelan Moeller
3rd AD
Rosie Owen
AD Runners
Archie Nutley, Daniel Berkeley
Runners
Jamie Allan & Jessy Amr

Camera

Director of Photography
Stefan Yap 
Focus Puller
Oliver Bingham
2nd AC
Scarlett Gardner
Video Op
Ryan Booth
Remote Head Camera Op
Dan Lobo-Tires
Jib Operator
Neil Irwin
Ronin Tech
Drew Tate
DIT
Jamil Shaukat

Art

Production designer
Jenny O'Sullivan

Wardrobe

Stylist
Rhiannon Lagden
Hair & Make-up
Hannah Sorcha
Jax Stylist
Aga Dziedzic
Jax HMUA
Ashleigh Haines
Zoe Stylist
Ciewen

Choreography

Choreographer
Nat Zangi
Choreo Assist
Angelica Wolanska

Casting

Lead Dancer
Mackenzie Hunt
Lead Dancer
Mette Linturi

Editorial

Editor
Jamil Shaukat

Grading

Colour Producer
Hannah George
Colour Producer
Charlie Morris
Colourist
Tim Smith
Colour grade company
No.8

VFX

VFX Company
Swords & Eagles
VFX Company
Payperwork
Post Producer
KC Locke
Post Supervisor
Jamil Shaukat
CGI Post Production
Pay Per Work For DRKNSD
Post Supervising
Florid Imerag,
CGI
Sigi Myrtaj, Anxhelo Goskova, Klarens Malluta, Donald Cela
Compositing Lead
Florid Imeraj
Compositing/ Rotoscoping
Nertil Zenuni, Kristi Hila

Commission

Commissioner
Label
Polydor

Rob Ulitski - 21st Feb 2024

Related Content

Industry News

Promonews logo

Music video creativity everyday.

promonewspromonewstvpromonews.tv
Submit your video