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Birdy 'Heartbreaker' by Jess Kohl

Rob Ulitski - 4th May 2023

A fantastical beast is on the run in Jess Kohl's offbeat promo for Heartbreaker - and it's up to Birdy to find and take care of him.

The artist is shown cleaning tables at a cafe under the watchful eye of the owner, and it isn't long until a news alert pops up on the TV screen that mentions the beast. That night, the creature visits Birdy at her house, and she takes it upon herself to protect him, right until a twist at the end. 

The anachronistic aesthetic - which blends 90s public access TV clips and 70s art direction - gives the video an unearthly vibe, which is elevated by brilliant creature effects and an intriguing narrative that doesn't end quite the way you expect it to.

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Rob Ulitski - 4th May 2023

Tags

  • Narrative
  • Pop
  • Indie-pop

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Credits

Production/Creative

Director
Jess Kohl
Producer
Production Company
Executive Producer
Juliette Larthe
Production Manager
Sophia Dembitzer
1st AD
Ffion Kunz

Camera

Director of Photography
Jake Gabbay
Focus Puller
James Hills
2nd AC
Ross Dixon

Lighting/Grip

Gaffer
Krunal Saadrani
Key Grip
Darren Quinn
Sparks
Dale Jordan Healy, Kieran Brown

Art

Production designer
Esther Dillner
Art Dept Assistant
Grace Snellock

Wardrobe

Stylist
Lola Chatterton
Hair
Hiroshi Matsushita
Make-up
Michelle Boggs
SFX Makeup
Jenny Glynn
Bodypainter
Sophie Davies

Casting

Lead actor
Hugo Hamlet
Cafe Owner
Eitetsu Nozawa, Scientist

Editorial

Editor
Gwen Ghelid

Grading

Colour Producer
Hannah Jarrold
Colourist
Tim Smith
Colour grade company
No.8

Commission

Commissioner
Jennifer Ivory
Label
Warner

Rob Ulitski - 4th May 2023

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