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Flohio 'SPF' by Aiden Harmitt-Williams

Rob Ulitski - 12th Aug 2022

Flohio heads out on a road trip in Aiden Harmitt-Williams' bouncy promo for SPF. 

Shot at Elmley National Nature Reserve, the video jumps between sun-kissed daytime shots and fiery nighttime setups, all shot on Kodak 35mm for a vintage, timeless feel. 

Interwoven with degraded digital footage to contrast the performance, Flohio brings out the summer vibes just in time for another heatwave. 

“Making this music video was truly a labour of love on my part and if I can speak for my majestic team: I’m sure it was for them too," says Harmitt-Williams. "We went through the fire to make something great but luckily we were wearing our SPF.” 

Rob Ulitski - 12th Aug 2022

Tags

  • Director's notes
  • New Director
  • Performance
  • Summer
  • Bouncy
  • Kodak Film
  • Vintage
  • nostalgic

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Credits

Production/Creative

Director
Aiden Harmitt Williams
Producer
Dan Matthews
Production Company

Camera

Director of Photography
Matt Gillan
Focus Puller
Scott Griffiths
2nd AC
Scarlett Gardner

Lighting/Grip

Gaffer
Alyandro Restreop Celis

Art

Art Director
Niall Trask

Wardrobe

Stylist
Ellie Rimmer

Editorial

Editor
Aiden Harmitt Williams
Editing company
Rascal Post
Post Producer
Jai Mhach Durban

Grading

Colourist
Dan Levy

Agent

Director's Representation
OB Management

Commission

Commissioner
Guilia Ferrazzi
Commissioner
Natasha Shehata
Label
Awal

Rob Ulitski - 12th Aug 2022

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