alt-J 'Hard Drive Gold' by Newman-Wallace
A young woman pours the ashes of her beloved late mother into her running shoes and leaves her suburban home - wielding a pole vaulter's pole - in a race against time...
Hard Drive Gold, the latest release ahead of alt-J's fourth album The Dream (out on Feb 11th) has a video that follows in the tradition of the band's consistently excellent track record in visuals - particularly those that put a different spin on dramatic suspense. In this case, it comes from a new directing duo, consisting of an alt-J bandmember and his partner: Newman-Wallace are the band's singer and guitarist Joe Newman, and choreographer Darcy Wallace.
We follow the young woman - played by Ellie McCartney - as she drags the pole from her garage, and then pounds through nearly empty suburban streets with it, as if she is on the longest-ever pole vaulter's run-up. This striking image is made even more mysterious by the context - the imminence of a nuclear attack and, as a result, the mostly panic-stricken behaviour of her neighbours.
Finally she reaches her destination - but can she complete her leap before the missiles strike?
Newman-Wallace's highly cinematic directing debut was shot by Krzysztof Trojnar, and executive produced by Andrew Law, longtime commissioner of alt-J's videos, now head of music and special projects at Biscuit Filmworks.
"It was a great privilege to work with Joe and Darcy on their debut piece of filmmaking,which I think is a brilliant music video that stands tall next to the rest of the band's enviable canon of work," says Law. "Biscuit and alt-J have worked very successfully together in the past, and we were thrilled to build on that relationship with Hard Drive Gold. Newman-Wallace has a very bright filmmaking future, and we’re all very excited about what happens next.”
|Production Company||Biscuit Filmworks|
|Executive Producer||Andrew Law|
|Head Of Production||Samantha Chitty|
|Production Manager||Roma Nesi Pio|
|Location Manager||Titus Penate|
|1st AD||George Nelson|
|2nd AD||Sam Barnham|
|Director of Photography||Krzysztof Trojnar|
|Focus Puller||Ian Coffey|
|2nd AC||William Crafts|
|Key Grip||Alex Hudson|
|Production designer||Shaun Fenn|
|Hair & Make-up||Maya Man|
|Editing company||Final Cut|
|Post production company||Rascal Post|
|Other credits||PA: Dalia Saeed Runners: Bertie Newman, Finlay McCoy Work experience: Jessie Griffiths Grip: Michael Farrell Tech operator: Dan Lobos-Pires Remote head/jib assist: Drew Tate Crane tech: Marcus Pavett Tracking driver: Charlie Roberton DIT: Arthur Graham-Maw Playback: Louis Vella, Chaz Northam Video playback work experience: Raphael Balogun Sparks: Joshua Loudon, Kevin Roberts, Grant Campbell, Sen Flude Assistant Art Director: Samuel Moriarty Buyer/stylist: Edward Kay Props assistant: Jake Parker Props assistant work experience: Doug Keyes Wardrobe assistant: Emmanouela Megkistou HAIR & MAKE-UP ASSISTANT: Carly Roberts MEDIC: Charlie Harrison VFX SUPERVISOR: Markus Lundqvist MINIBUS: John Tyler CAMERA CAR DRIVER: Max Corjemiuk TRAFFIC MANAGEMENT: Billy Stanley HEAD OF SECURITY: Darren CATERING: Honey & Thyme CONTACT: Skye HIRED EQUIPMENT COMPANIES: Get Set Hire, Lee Lighting Services, Optical Support, DLP Media, Chapman UK, Gear Factor, Panavision EDITOR ASSISTANT: Pete Kovacs PRODUCER: Maggie McDermott POST PRODUCTION: Rascal Post POST PRODUCER: James Severn|
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