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Bakar 'Build Me A Way' by Fenn O’Meally

Rob Ulitski - 13th Dec 2021

Fenn O’Meally directs a poetic and gentle promo for Bakar.

The video for Build Me A Way portrays a story of manhood and boyhood side by side, illustrating the curiosity of youth whilst the deterioration of a young man appears simultaneously.

Through her delicate storytelling, O’Meally creates a strangely uncomfortable vibe as she portrays the numbness of the young man as he disconnects from himself, his mind and where he comes from.

Shot on 16mm, O’Meally and DOP Paul Özgür create rich, powerful visuals as they capture the tender story through beautiful black and white imagery.

The abstract narrative stays open to interpretation, offering an enticing opportunity to rewatch and pick up on new iconography and imagery through every viewing. 

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Rob Ulitski - 13th Dec 2021

Tags

  • black and white
  • Narrative
  • Abstract
  • Boyhood
  • Manhood

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Credits

Production/Creative

Director
Fenn O’Meally
Producer
Blair Smith
Production Company
Executive Producer
Elizabeth Doonan
Executive Producer
Brian Carmody
Executive Producer
Patrick Milling Smith
1st AD
Tom Wynborne

Camera

Director of Photography
Paul Özgür
Film Stock

Lighting/Grip

Gaffer
Kev Gardner

Art

Art Director
Marco Turcich

Wardrobe

Wardrobe
Ola-oluwa Ebiti
Hair & Make-up
Jess Summer

Editorial

Editor
Fenn O’Meally

Grading

Colourist
Kya Lou

Agent

Director's Representation
OB Management

Commission

Commissioner
Matthew Baus
Label
Black Butter Records

Rob Ulitski - 13th Dec 2021

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