Rob Ulitski - 9th Nov 2021

South African star Moonchild Sanelly and Sad Night Dynamite appear as ghostly apparitions at night, in Spencer Young's hypnotic promo for Demon.

Achieved through the use of projection mapping and other in-camera effects, the video follows a hallucinatory journey through a desolate landscape, cleverly interweaving footage shot in both London and South Africa. 

The warped, dreamlike atmosphere is both haunting and addictively absorbing, and match the danceable yet dystopian vibe of the track, which is also part of the soundtrack for the new Fifa '22 videogame.

PRO Credits


DirectorSpencer Young
ProducerFinn James
Production CompanyHello Love
Director of PhotographyAlfred Thirolle
GafferMeg Sharpe
WardrobeSuzie Walsh
ColouristVlad Barin
Grading companyCHEAT
VFXJames Sieradzki
Director's RepresentationClaire Stubbs @ Mouthpiece
LabelTransgressive Records
Other creditsSteadicam: Oliver Smith Projection Tech: Nicholas Wong  Smoke Tech: Rob Scholey Runner: Michele Granata SA Footage Shot By Hanru Van Zyl

Rob Ulitski - 9th Nov 2021

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