Rob Ulitski - 29th Sept 2021

Nina Nesbitt tries to outrun her problems, in Wolf James' punchy promo for Life's A Bitch (L.A.B.)

The dazzling promo features vibrant coloured lighting and two different Ninas - one "perfect" version who tries to hold things together, and the other representing her darker, more impulsive side - which gives the concept interesting, Jeykll & Hyde-style layers and a unique perspective. 

The frenetic cinematography works well with the idea, allowing a sense of unabashed energy to build from the lilting camera movement and quickfire edit. 

PRO Credits

Credits

DirectorWolf James
ProducerMarion Solheim
Production CompanyKode Media
Executive ProducerNathan Killham
Production ManagerEd Chambers
1st ADStephanie Bradshaw
Director of PhotographyJamie Korn
Focus PullerMike Simpson
2nd ACRory Thomas
GafferElliott Linehan-Cross
WardrobeKaren Clarkson
Make-upEmily Clarkson
EditorJohn Cutler
ColouristChris Bell

Rob Ulitski - 29th Sept 2021

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