Rob Ulitski - 26th May 2021

Anne-Marie and Niall Horan assume the roles of a British Bonnie & Clyde, in Michael Holyk's entertaining and recklessly anachronistic promo for Our Song. 

Fleeing town after a successful heist, the two lovers connect in a country park, and make their getaway along scenic backroads in a classic British roadster from the Fifties - a Jaguar XK 120, to be precise - wearing appropriate period clothing. But the piles of £50 notes in their bag of swag hints that Anne-Marie and Niall are not exactly what they seem.

When they stop at a quaint village, an elderly man dobs them in. Then the cops swoop on our fun-loving criminals, in modern vehicles. However, the pastel-hued fantasy of these lovable rogues' escape lingers right to the end.

PRO Credits


DirectorMichael Holyk
ProducerRob Jelley
Production CompanyNoir
Executive ProducerGreg Smith
Executive ProducerJavier Alejandrox
1st ADTom Kelly
Director of PhotographyAlex Jamin
Art DirectorKat Burke
WardrobePalesa Dlamini
HairLarry King
Make-upMelissa Denham
EditorFlaura Atkinson
Editing companyHomespun
ColouristConnor Coolbear
Grading companyElectric Theatre Collective
Director's RepresentationOB Management
CommissionerDan Curwin
LabelAtlantic Records
Other creditsManagement - Jazz Sherman, Modest Management Production Assistant - Katie Hackett 2nd Unit DOP - Sam Friend Stylist (NH) - Ellie Stidolph Styling Asst (NH) - Giovanna Balivo Hair Stylist (AM) - Jessica Griffiths Stylist (AM) - Phoebe Thompson MUA (AM) - Mona Leanne

Rob Ulitski - 26th May 2021

Related Content


Crowns 'Four Walls' by Rob Jelley

Rob Jelley keeps it basic and appropriately contained for his performance video of young rock outfit Crowns' Four Walls.

David Knight - 7th Mar 2013


The Questionnaire: Michael Holyk

Nottingham-born Michael Holyk started directing music videos in 2011, for an unknown teenage local lad called Jake Bugg. Since then he's worked with Sam Smith, DJ Fresh and …

Cat Velez - 7th July 2015


A+ sign Michael Holyk

Michael Holyk has joined the directors roster at A+, for music video and content representation in London.  

Promo News - 22nd Jan 2016


Nimmo 'Unyoung' by Michael Holyk

Michael Holyk's video for Nimmo's Unyoung – his first since signing to A+ – is composed of intriguing vignettes of British youth in all manner of intense …

Cat Velez - 26th Jan 2016

Latest News


Anthony Taylor 1958 - 2021

Anthony Taylor, producer of many acclaimed and award-winning commercials, most recently at Kode …

Promonews - 7 days ago


Silence signs to Spindle

Spindle have signed the director known as Silence to the company's directing roster for …

Promonews - 11 days ago