Rob Ulitski - 6th Apr 2021

Bloxx go back to school in Oscar Ryan's high-energy promo for Everything I've Ever Learned. 

Running riot around campus, the video sees the band in detention, getting some unwelcome life lessons from a teacher - played by a kid much younger than them.

Brilliantly bouncy and on-brand, this is a superb visual that showcases their lighthearted energy and dynamic performance style. 

OSCAR RYAN: 

Bloxx take their music very seriously but not themselves

"For EIEL, I think we just wanted to exaggerate the idea we learn very few real-life lessons at school. The only way of genuinely becoming wiser is just living and dealing with what is thrown at you. The band wanted to use kids as teachers, to emphasise this point in a lighthearted way.

"We all wanted this to be a lively video revolving around the idea of frustration in being stuck in detention and climaxing in an audition room. We shot all of this where two band members went to college, which added a touch of personal nostalgia to the overall feel of the video.

"This energetic and colourful band gave such great performances, it was a task to squeeze it all into the final edit. To me, Bloxx take their music very seriously but not themselves, which made them all a pleasure to work with throughout. We all had a lot of fun making this one.

"A huge thanks to everyone that worked on it. It was a day on set where I smiled from start to finish."

PRO Credits

Credits

DirectorOscar Ryan
ProducerJulien Cornwall
Production CompanyHead & Wrecker
Executive ProducerAsh Teague
1st ADJosh Loftin
Director of PhotographyRik Burnell
Focus PullerChris Starkey
2nd ACFabio Cachucho
GafferJohn Letsinger
Art DirectorGiulia Mazzocchi
HairLulu Plews
Make-upLulu Plews
EditorJames Bradley
ColouristSebastian Ziabka
VFXKelvin Chan
CommissionerWill Street
Other creditsPA / Runner Chirs Teague PA / Runner George Jamison Camera Trainee Joel Breakwell Movi Op Malcolm Cooper Spark Charlie Lodge Art Assistant Oliver Thom Runner / Art Assistant Francis McDonald BTS Photographer Daniel Bailey

Rob Ulitski - 6th Apr 2021

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