Rob Ulitski - 3rd July 2020

Samona Olanipekun directs a poignant and powerful visual for Jorja Smith's cover of Rose Rouge. 

Originally performed by French musician St Germain, the contemporised version takes on a new meaning with current events in the world, and is a stunning soundtrack to the visual. 

Interweaving shots of international BLM protests with footage from historical movements, the video is both a celebration of spirit and unity, but also a striking and emotional statement that the fight is nowhere near over, and the issues that existed decades ago are still very much alive today. 

Production company Object & Animal have made donations on behalf of the rights holders to the Black Lives Matter Global Network, for the use of their images and footage. 


Jorja's Rose Rouge has the power to unite and inspire. It was only right that we aimed to match that energy with the visuals.

"With so much currently happening and even more yet to happen, I felt it was important to take stock. The film was an opportunity to highlight the immense effort being made including the strength and the spirit display. It's so easy to get disheartened and lose sight of what we're fighting for. 

"Jorja's Rose Rouge is a beautiful track that has the power to unite and inspire. It was only right that we aimed to match that energy with the visuals. It was also important to draw a link to the freedom fighters that came before us. We're part of a fight that began long before most of us were born and it's highly likely it will continue after we are gone, all we can do is carry the baton and continue to demand change.’’

PRO Credits


DirectorSamona Olanipekun
ProducerAws Al-jezairy
Production CompanyObject & Animal
Executive ProducerMorgan Clement
ColouristJason Wallis
Other creditsObject & Animal Would Like To Thank The Following People For Letting Us Use Their Footage, Donations Have Been Made On Their Behalf To Black Lives Matter Global Network, The Black Curriculum, Martha P Johnson Institute, 4Front Project. Contributors; Alex Kurunis, Amir Shah, Anthony Diaz, Arran Green, Aws Al-Jezairy, Bianca Zehraa Humbert, Blake Atwell, Ollie Watton, Caroline Hajny, Gabriella Viana, Gaul Porat, Giuseppe Forchia, Guy Rolfe, Heather Christothoulou, James Cunningham, Jonique Purcell, Khali Ackford, Kimberly M Shackelford, Kirsty Selin, Lauren Michelle-Pires @luxorweddingfilms, Mahaneela Choudhury-Reid, Marques Tracy, Mike Hixenbaugh, Mollie Mills, Morgan Clement, Oli Harrison-Wydra, Ollie Olanipekun, Phoebe Cowley, Raghib Choudhary, Regys Badi, Rin Nagamoto, Rob Mathieson, Roberts Bizgalis, Rose Skinner-Matey, Sasha Stern, Solomon O.B*, Sophie Jones Sudi, @United.LDN, Fungsdae And Guch, Tom Elliott , Xavier De Sousa, Noelle Miller, Nathan Trumbull, Christine Yuan, Kinolibrary, Deepa Keshvala, Sam Blenkinsop, Bwalya Newton, John Boyega, Wynta-Amor Rogers, DJ Kaspa, Jorja Smith, The Evening Standard, Sandro Gromen-Hayes, Manoel Akure, Simphiwe Stewart, Oscar Riley, Mia Howe, Motoring Coventry.

Rob Ulitski - 3rd July 2020

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