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Empara Mi 'WYGD' by Filmawi

Rob Ulitski - 5th Dec 2019

Saturated red lighting and a haunting cacophony of voices throw us straight into Filmawi's new visual for Empara Mi, in which the singer repeatedly faces violent death - but then returns to fight another day.

Veering from visceral, punishing realism to dreamlike sequences where she floats through space, Empara fights back from being shot, drowned and suffocated like a like a video game character re-emerging from the last save checkpoint. It's all about her inner strength in the video for WYGD, as the artist encompasses what it means to be a survivor.

The contrast of heavily saturated primary colours represents the instinctual and primal battle of life versus death - even in the face of certain destruction. 

FILMAWI: 

"I wanted the video to be a metaphor for the saying ‘knock me down nine times, but I get up ten’.

"We wanted to be relatively Method with it, because we wanted it to feel real and a bit shocking so people could feel the sentiment of the song, which is of both fear and strength.

"The strength in this video comes from knowing you can survive anything that is thrown at you, that’s what I want to leave people with, a little bit of hope."

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Rob Ulitski - 5th Dec 2019

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Credits

Production/Creative

Director
Filmawi
Producer
Joseph J Goldman
Production Company
Executive Producer
Kiran Mandla

Camera

Director of Photography
Focus Puller
Rupert Hornstein
Film Laboratory

Lighting/Grip

Gaffer
Vini Curtis
Gaffer
Rhys Gray

Art

Art Director
Ash Halliburton

Editorial

Editor
Ed Hanbury
Editing company
The Mill

Grading

Colourist
Alex Gregory
Colour grade company
The Mill

Misc

Clapper Loader
Tom Carpenter

Other credits

Spark

Jack Hamilton, Jamie Montgomery

Rigger

Max Morley

SFX Makeup

Diana Bruton

Art Assistant

Francesca Nwokeocha

Runners

Tara Sadeghi, Hugo Holford

BTS

Jorge Higgins

Animal Handler

Trevor Smith

Rob Ulitski - 5th Dec 2019

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