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Boy George & Culture Club 'Life' by Rankin

Promo News - 16th Jan 2019

Boy George, Rankin and creative director Mark Whelan have teamed up to create a video for the music icon’s newest track, the soulful Life. And while George undergoes numerous costume changes under Rankin's famous ringlights, the big surprise comes when he strips off the make-up, and his hat, and reveals the real man underneath.

It's an appropriate moment for a song which is all about stripping away the artifice to reveal true feelings of the heart. The sentiments come through with the assiatnce of hand-animation around the live action. And it demonstrates that George is always a compelling figure that demands your attention, whether in full warpaint and outfit or not.  
 

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Promo News - 16th Jan 2019

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  • Performance

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Credits

Production/Creative

Director
Rankin
Producer
Ugne Ciesiunaite
Production Company
Rankin Film
Executive Producer
Beth Montague
1st AD
James Sharpe

Camera

Director of Photography
Andreas Neo

Art

Production designer
Marco Turcich

Animation

Animator
Natalia Lucia

Editorial

Editor
Gareth Phillips
Editor
Manuel Molla
Editor
Rob Shipster

Grading

Colourist
Alan Mahon

Misc

Flame
Grant Mckean
Creative Director
Mark Whelan

Promo News - 16th Jan 2019

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