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The Tide 'Put The Cuffs On Me' by Mike Baldwin

Luke Bather - 12th May 2017

Boybands just can't get a moment's peace these days can they?

Mike Baldwin's clip for The Tide certainly compounds that theory. The band, innocently performing to an empty warehouse, start to notice fans peering round corners at them (a site to which they look suitably weirded-out). Before long though, they realise that they should probably embrace such adoration, and thus the whole thing turns into a lovely party! A fun performance video with a few pretty cool tricks from the drummer thrown in for good measure.

Luke Bather - 12th May 2017

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Credits

Production/Creative

Director
Michael Baldwin
Producer
Ben Mealing
Executive Producer
Chloe Page
Production Manager
Joshua Spear
1st AD
Ben Burton

Camera

Director of Photography
Arthur Mulghern
Focus Puller
Kate Eccarius
2nd AC
Haylay Dickinson

Lighting/Grip

Gaffer

Art

Art Director
Allegra Fitzherbert

Agent

Director's Representation
Chloe Page @ Lock It In

Luke Bather - 12th May 2017

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