Get the Promonews daily round up

User Accounts

Get the Promonews daily round up

S G Lewis ft. Gallant 'Holding Back' by John Merizalde

David Knight - 8th July 2016

John Merizalde has shown how he can blur the lines between drama and reality in his recent videos for Declan McKenna and Lewis Del Mar. Now he's done a full-on documentary, with a heartwarming profile of the Cascade roller skating rink in Atlanta, its rich history and important place in the local culture, for SG Lewis's Holding Back.

Merizalde returns to this haunt of his youth, with co-director Pasqual Gutierre, to capture the Cascade's unique flavour and recall the heady days of its past, while the delicious Holding Back provides an appropriately uplifting soundtrack. Lovely stuff.

JOHN MERIZALDE:

"Growing up in Atlanta, Cascade was a place that always fascinated me. When I was a teenager, I had the experience of spending an evening at this unassuming roller skating rink on the west side. What immediately stuck out to me was the energy - the Cascade crowd was diverse, the music was electric, and the movement was contagious. I realized this wasn't just a place to skate; it was a subculture, a community.

"When I heard Holding Back I realized this was not only the perfect opportunity to create a memorably groovy video but also a lasting tribute for this magical place. The track has a palpable sexiness that perfectly compliments the smoothness of Cascade skaters. Beyond the surface level coolness however, we wanted to layer some moodier undertones to match the lyrics, leaving us with a hybrid narrative doc that hopefully resonates with viewers.

"If anything, I hope this video motivates some of you to get up and grab a pair of skates."

Featured sponsors

David Knight - 8th July 2016

Tags

  • Director's notes
  • Documentary
  • Soul

Popular content

Feedback

Problem with this page? Let us know

Credits

Production/Creative

Director
John Merizalde
Producer
Dylan Harrington
Production Company
Service Company
Whitelist
Executive Producer
Drew O'Neill

Camera

Director of Photography
Kristian Zuniga
Focus Puller
Daniel Guadalupe
2nd AC
Austin English
Steadicam
Richard Volsky

Lighting/Grip

Gaffer
Alex Allgood

Wardrobe

Make-up
Stephanie Lennox

Casting

Lead actor
Colton Wheatley
Lead actor
Deanna Ross

Editorial

Editor
Cami Starkman
Editor
Chad Sarahina

Grading

Colourist
David Torcivia

Agent

Director's Representation
OB Management

Commission

Commissioner
Emily Ann Sonnet
Label
Pmr/virgin Emi

Misc

Co-Director
Pasqual Gutierrrez

Other credits

Production Coordiantor

Jae Desouza

Best Boy Electric

Evan Williams

Audio Mixer

Matt Dunaway

2nd Unit Interview

Erin Murray

David Knight - 8th July 2016

Related Content

Industry News

Promonews logo

Music video creativity everyday.

promonewspromonewstvpromonews.tv
Submit your video