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The 1975 'Ugh!' by Adam Powell

David Knight - 21st Dec 2015

Adam Powell reunites with The 1975 to showcase their new pop-funk direction, and frontman Matty Healy's swoonworthy toplessness, in this slick performance video for Ugh!, which features projection-mapping over a Kraftwerk-style set – and was shot entirely on film.

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David Knight - 21st Dec 2015

Tags

  • Performance
  • Projection

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Credits

Production/Creative

Director
Adam Powell
Producer
Amy James
1st AD
Scott Bates

Camera

Director of Photography
Jake Scott
Focus Puller
Ahmet Husseyin
2nd AC
Jason Dully

Lighting/Grip

Gaffer
Shawn White

Art

Art Director
Tobias

Wardrobe

Wardrobe
Louby Mcloughlin

Grading

Colourist
Houmam Abdallah
Colour grade company

Agent

Director's Representation
OB Management

Commission

Commissioner
Semera Khan
Commissioner
Ed Blow
Label
Dirty Hit Records
Label
Polydor

Other credits

Grip

Daniel Essex

Spark: Ben Suter

Runner: Luca Barton

Groomer

Grace Gray

Concept By Matty Healy & Adam Powell

David Knight - 21st Dec 2015

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