Chris Hugall's promo for Girl Fight by Slaves is probably the first ever music video tailor-made for the photograph/social network Instagram.

As the song came in at just 15 seconds exactly - the limit for the length of a clip of video on Instagram - Hugall directed this short, sweet and very energetic video of the band singing their song in a garden in Tunbridge Wells – shot on the Canon 5D – with the idea that it should only be released on Instagram...