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Purity Ring 'Lofticries' by AG Rojas

Purity Ring 'Lofticries' by AG Rojas

David Knight - 15th Nov 2012

It's four seemingly disconnected yet thematically similar scenes - different individual experience emotionally intense moments without reaction - datamoshed together to create one compelling and seamless story. "Lofticries is a music video exploring the stoicism of psychically connected characters confronted by surreal, climactic moments," AG told Pitchfork. "It is also a song off my favorite album of the year by Purity Ring."

It's four seemingly disconnected yet thematically similar scenes - different individual experience emotionally intense moments without reaction - datamoshed together to create one compelling and seamless story.

It's four seemingly disconnected yet thematically similar scenes - different individual experience emotionally intense moments without reaction - datamoshed together to create one compelling and seamless story. "Lofticries is a music video exploring the stoicism of psychically connected characters confronted by surreal, climactic moments," AG told Pitchfork. "It is also a song off my favorite album of the year by Purity Ring."

"Lofticries is a music video exploring the stoicism of psychically connected characters confronted by surreal, climactic moments," AG told Pitchfork. "It is also a song off my favorite album of the year by Purity Ring."

It's four seemingly disconnected yet thematically similar scenes - different individual experience emotionally intense moments without reaction - datamoshed together to create one compelling and seamless story. "Lofticries is a music video exploring the stoicism of psychically connected characters confronted by surreal, climactic moments," AG told Pitchfork. "It is also a song off my favorite album of the year by Purity Ring."

Watch 'Purity Ring 'Lofticries' by AG Rojas' here

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David Knight - 15th Nov 2012

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Credits

Production/Creative

Director
AG Rojas
Producer
Onye Anyanwu
Production Company
Executive Producer
Michael Sagol, Jasper Thomlinson, C

Art

Production designer
Ashley Fenton

Wardrobe

Stylist
N

Editorial

Editor
AG Rojas

Grading

Colourist
Ricky Gausis

David Knight - 15th Nov 2012

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