The latest episode of The Promonews Podcast: Talking Music Videos is out today, featuring a conversation with director Sam Brown about his return to music videos for Adele's latest single Oh My God.

Sam Brown is one of the UK's top commercials directors, who cut his teeth as a director making acclaimed music videos in the Noughties. He made a rare return to music videos for Adele - which was also a reunion with the UK's top pop star. Back in 2011, he directed Adele’s iconic video for Rolling In The Deep - one of the most successful British music videos ever.

In the latest of the current series of interviews with figures in the music video industry, in association with Loop Talent, Sam Brown talks about the making of her video for Oh My God, an incredible technical feat that fuses numerous Adele performances together with brilliant use of motion control camerawork, and he reveals the remarkable ‘pre-visualisation’ process that was key to making it work.

Sam also discusses how his methodology changes - and becomes more personal - when he is directing a music video rather than a commercial.

This episode in the third series of The Promonews Podcast: Talking Music Videos, sponsored by Loop Talent, follows the first three episodes featuring director and creative director Nathan James Tettey, director KC Locke, and director's agent Sam Davey.

Interviewees in the previous two series of the podcast include directors Salmon Ligthelm, Olivia Rose, Sophia Ray with producer Mayling Wong, Kasper Haggstrom, Lucrecia Taormina, RUFFMERCY and Louis Bhose. 

In previous episodes The Promonews Podcast has also welcomed DoPs Rik Burnell and Adam Singodia, the latter talking with colourist Vlad Barin; hair stylist Regina Meesen; and COMPULSORY's Lee Fairweather. 

• Listen to The Promonews Podcast with Sam Brown on Spotify, and other platforms.