Caviar in London has announced the signing of young Paris-based director and screenwriter Cloé Bailly for commercial and music video representation.

Known for combining a stylish aesthetic with deadpan wit, Bailly has quickly established herself in the past couple of years in France - where she is already represented by Caviar Paris – with films for the likes of The Cannes Film Festival, Vogue US, Ikea, France TV, Sonia Rykiel and Semaine. Her music video work includes the promo for Talisco's Stay - featured last year in Promonews and recipient of a Vimeo Staff Pick, and also screened on TV channels MTV and MCM. 

Bailly grew up in the South of France, went on to study Literature and Cinema at the Sorbonne in Paris, and started getting attention for her filmmaking shortly after graduating. Her first short film, These People, has been winning awards on the festival circuit, and her next two shorts are in production; she is also currently writing her first feature film.

“We are delighted that Cloé is joining our London family!" commented Caviar London’s managing executive producer Sorcha Shepherd. "We have seen the fantastic work she has developed with our Paris office and feel her sassy approach to comedy plus her beautiful aesthetic makes her a really unique signing. It’s so exciting to see a young female director working in this male dominated genre.” 

Bailly has added: “I am so thrilled to join Caviar London! I’m truly honoured, and excited to get to work with such a wonderful, inspiring, and determined team.” 

Photo credit: © Julie Lansom

• Watch Cloé Bailly's showreel at Caviar London here