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JGrrey 'Growing' by Anna Radchenko

JGrrey sways between a carefree, childlike mindset and the realisation that adulthood is growing upon her in Anna Radchenko charming video for Growing. 

Imagery reminiscent of youth and symbolisms of growth are depicted throughout the video, beautifully transitioning between both as the JGrrey sings nostalgic lyrics of a coming-of-age tale.

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Tahir 'Get Mine/Golden Ticket' by Milo Blake

Papaya Films's director Milo Blake teams up with North London artist Tahir for the release of his new single Get Mine/Golden Ticket, creating entrancing, surreal and slightly disconcerting visuals. The video fuses an urban abandoned location, surrealist fairy tale lighting and contemporary, emotional choreography for Get Mine.

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Poppy Ajudha 'She Is The Sum' by Ali Kurr

Ali Kurr's second video for Poppy Ajudha – the first was nominated at the UKMVAs last year - is an intimate portrait of the London singer, where the daily business of life and the creative impulse overlap.

Shot on 16mm by Spike Morris, the grit and grime of London life drift away when Poppy is submerged, or just in the performance zone.

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John Newman 'Fire In Me' by Ozzie Pullin

John Newman goes back to his Yorkshire roots, and shows his true mettle, in Ozzie Pullin's impressive video for Fire In Me.

Filmed in Hull, this starts out in a boxing gym, where the sparring match that follows suggests that Newman is on the road to a big title in the ring. But Pullin's video defies expectations, and ends up showing him in a far more impressive light.

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SZA 'The Weekend' by Solange Knowles

Solange Knowles takes to the directing chair to offer a female gaze upon one of the breakout stars of 2017.

Solange's camera captures SZA almost entirely in longshot, in some artfully chosen locations in New Orleans, which gives it almost the sense of a fashion film. And it's no less sexy for it. 

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