As we know, making music videos beats proper working for a living. But it's also tough – really tough if no-one informed you the artist, and his entourage of twerking girls, are all 30 feet tall.
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Simon Owens' latest video for Hot Chip's Alexis Taylor is another low budget delight, all about Alexis's wandering eyes. But it's okay, they only have eyes for each other.
In Oh Baby (from the new solo album coming soon on Domino Records) Alexis's peepers leave his face and go on a jaunt around town, bobbing along together, possibly in search for a new face.
Migos & Drake give it the full Soul Train treatment (redubbed Culture Ride) in Daps & Quavo's video for Walk It Talk It, with Jamie Foxx doing a deadpan turn as the show's Don Cornelius-like host.
Nice hair, guys...
Just when you think you've dumped your girlfriend or boyfriend, it turns out they've dumped you. That's the principle behind Dylan Holmes Williams's video for Banfi's Never Really Cared, where several biters get well and truly bit, in increasingly imaginative episodes.
AKA George shows he can rock with Manic Machine. And he can also do the near-impossible and rock a portable mobility scooter, with the help of his manager's 80s year old mother, in Tom Ewbank's endearing video.
It's quite a change from Ewbank's last music video outing, a gripping psycho-drama for Jordan Rakei. But as with that one, he was pretty much a one-man crew.
PBR Streetgang's witty demolition of the inanity of pretty much everything, delivered by R&B singer Mattie Safer, becomes a vehicle of baby-boomer scorn in Bob Gallagher's video for Everything Changes.
Safer's voice is taken by a rascally old gent with a punk attitude (Michael O'Sullivan, excellent), mocking the trivial preoccupations of the Instagram/selfie generation.
Louis Bhose explores the loneliness of the middle-aged PE teacher in his latest video for Bruno Major - the second of a three video collaboration funded by Apple Music - with a heavy dose of bittersweet humour.
Writer/director Dugan O’Neal also stars in his video for electronic dance duo Kunzite - a homage to vintage acting audition tapes.