Shy Luv 'Lungs' by Humans

Shy Luv 'Lungs' by Humans
  • By David Knight
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The song is called Lungs, but it's the heart of Shy Luv's Sam Knowles that takes a real battering here.

The purple-haired girl who is the object of his affections squishes and shoots the metaphorical organ with relish, in the video directed by Humans (that's a directing collective, not the species). These scenarios are very much in his imagination, but they leave Sam in a right old state.

"It’s a funny thing, fear," say Humans. "Usually, the thing in your head is twenty times worse than the worst possible outcome in reality. Our minds can be our own worst enemies sometimes. In this video we really wanted to play with that gap between reality and fear and bring Sam’s subconscious to life for all to see."

Credits

Director
Humans
Producer
Karen Sauri
Production Company
CANADA
Executive Producer
Oscar Romagosa
Production Manager
LucÍa AndrÉs - Xavi Vara
1st AD
Dani VelÁzquez
Director of Photography
Pau Muñoz
Focus Puller
Hector Julian
2nd AC
Alex Postius
Gaffer
Tarek Recolons
Art Director
Teresa Montanuy
Wardrobe
Aina Carafi
Hair
Andrea Trenado
Make-up
Andrea Trenado
Editor
Ed Cheesman
Editing company
Final Cut
Colourist
Oisín O’Driscoll
Grading company
The Mill
Post Producer
Marina M. Campomanes
VFX
Alvaro Posadas / Roger Amat
Cast
Lane Casting
Commissioner
Jamie Cox
Label
Black Butter Records - Sony Music

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