Chromeo 'Juice' by David Wilson

Chromeo 'Juice' by David Wilson
  • By David Knight
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David Wilson returns to music vids with the new Chromeo video, and heading for the orange groves of verdant California, in the process makes probably the best ad in the world ever for freshly squeezed OJ.

And, along the way, keying into the 'leg' iconography that's distinguished several of their album covers (and keyboard stands), Wilson reveals that Dave-1 and P-Thugg have by far the shapeliest, and best-waxed-and-heeled legs of all the male electro-pop duos.

Yes, those incredible pins are their real legs...

From the director

DAVID WILSON:

“Having had a long-standing love affair with imagery of men in heels, Chromeo’s new aesthetic made my heart sing. The key for me was embracing the heels look with the narrative of Dave and P travelling to find the perfect orange juice,”

“We were able to capture this with a high-gloss, European glamour look created by cinematographer Simon Chaudoir: the perfect man for the job. It was quite the task to achieve this piece in one California day’s worth of sunlight, but we got there with a big dose of fabulousness."

Credits

Director
David Wilson
Producer
Jason Baum
Production Company
The Director's Bureau
Executive Producer
Sue Yeon Ahn
Director of Photography
Simon Chaudoir
Production designer
Almitra Corey
Editor
Biff Butler
VFX Company
Electric Theatre Collective

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